February 01, 2012 Edition

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Good publicity is best

Gretchen Hunt
Editor

They say all publicity is good, but I must say good publicity is the best.

Walnut Ridge has benefited from additional good publicity, recently, on its efforts to revitalize its downtown area and draw tourists to Rock 'N' Roll Highway 67.

Roby Brock came to Walnut Ridge recently to learn more about local efforts and share them with his viewers and readers.

His "Talk Business" television show is featured on Fox 16 in Little Rock, and on Sunday night it featured information on Beatles Park, the proposed Guitar Walk and efforts to increase jobs in Lawrence County.

Lawrence County Tourism Committee member Charles Snapp and Chamber Economic Development Director L.J. Bryant shared information with Brock about the efforts.

Snapp shared that the proposed Guitar Walk will be within walking distance of Beatles Park to hopefully create foot traffic in the downtown area.

Brock expounded on that comment saying, "That foot traffic is designed to give folks yet another reason to cross the road, just as The Beatles did on the famous Abbey Road album cover."

Snapp said his expectations have already been exceeded for this point in the timeline. He shared some of the details regarding the soon-to-be constructed Guitar Walk, as well as what he hopes to see happen in downtown Walnut Ridge.

"Ideally, I see Main Street as a quaint place with some unique shops that people from all over the region, plus tourists, at least make it an afternoon or a one-day destination."

The full video of the feature on Walnut Ridge can be seen online at talkbusiness.net. Walnut Ridge was also featured in Brock's quarterly statewide Talk Business print publication.

***

In visiting with Stuart Reithemeyer about the shooting of a country music video in Walnut Ridge, he pointed out that anything that gets Walnut Ridge's name out there is a good thing.

Reithemeyer assisted his cousin, Josh Logan, by offering his farm, shop and house for the filming of a video for Nashville recording artist Mitch Rossell.

In addition, part of the video was shot at Hays in Walnut Ridge. "We thought it could help give the town a little publicity," Reithemeyer said of the project.

The video began circulating on Facebook as people began to recognize that it was filmed in Walnut Ridge. A feature on the video can be found on this week's entertainment page.

Rossell shared that he came away from his time at Walnut Ridge with exactly the feeling tourism leaders are hoping to give.

"There is a timeless beauty to towns like Walnut Ridge that cannot be fabricated, it's just a very genuine place full of hard working men and women," he told The TD.

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